How to Buy a Fishing Rod: "Every good fishing product resulted as the sum of good materials, good engineering and good construction. Fishing rods possess a unique ability to show off great materials and manufacturing yet it still seems so few anglers understand what goes into a rod and what they should consider in how to buy a fishing rod. We recently spoke with Jeff Schluter, VP of Sales and Marketing for St. Croix Rods. St. Croix has been building rods from the blanks to the finished product stateside for 65 years, so we figured they would be a perfect resource for understanding the terms in fishing rods. "
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